Generational Giving: Engaging Donors Across Generations
Have you been wondering what drives Gen Z, millennials, Gen X, and baby boomers to support the nonprofits, charities, and causes they do?
Watch our recent webinar on-demand to learn more about what motivates each generation to give, how they prefer to be thanked, their ideal communication methods, and more. Based on insights from the recent Blackbaud Institute report, this webinar highlights key findings from the research data gathered from 1,000+ unique voices.